![]() For each step, we’ve incorporated a checklist to break down the essential tasks and keep you on track. You might already use a social media scheduler to manage and publish your posts every week, but you still need a place to. Download Your Free Excel Social Media Planner. Overcome analysis paralysis and tackle your goals with a sense of purpose with the key steps you need to identify your goals, engage audiences and optimize your results. Use the following templates to both manage general projects and track your progress for specific tasks, such as social media planning. This seven-step guide from Sprout Social walks you through the entire process of creating and executing a social media marketing strategy that fits your brand perfectly. There’s been a whirlwind of changes in the social space recently and today even as brands realize the importance of social media, many are still unsure how to take full advantage of all the different social channels. Social media can no longer live in a silo – it must work in tandem with the rest of your business strategy. As the social space matures, brands continue to realize that it has a real and measurable impact on a business’ bottom line. Do you have your social media marketing strategy squared away? If not, we don’t blame you.
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